Tuesday, October 21, 2014

Week of 10/20-10/24


                                                                                Marketing

Monday- Students will work on Benefit Segmentation. We will how to clearly decide benefits of a product. We will look at examples of beats,Bose, and Nike.

Tuesday- Students will pick two products that are similar and compare the two. Example Lebron James Shoe vs. Kobe Shoe. Create a list and make a recommendation of which product is the best.

Wednesday- Students will take a quiz over segmentation. Once complete students will finish their benefit segmentation assignment.

Thursday/Friday- Students will begin their Extreme Segmentation Assignment. Students will be assigned 7 demographic  segments, that they must develop a (product, billboard, postorboard, coloring book, cereal box.)


Sports Markeintg

Monday-Wednesday
Students will be assigned a teacher, where they will have to make their door a breast cancer door.  

Thursday/Friday Stundets will find a celeribty "Behind the Music"

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